

Creating a fancy logo with gradients and different opacities looks great on screen, but will not reproduce well in print. First off, a logo should look good in black and white, not grayscale, and be reproducible at any size. In today’s world of online graphics and images, you may find it easy to just create your logo in Photoshop.

Why shouldn't my logo be a raster (jpg) image? When you do that, you have an option to paste as pixels, which will degrade the image as you enlarge it, or to paste as a smart object, allowing you to reduce and enlarge without causing pixelation. You can also copy a vector image from Illustrator and paste into Photoshop. Illustrator creates vector images that are interpreted by the computer as lines or vectors and can be set as spot colors.Īdobe Photoshop can not create vector files, although you can create paths in Photoshop and copy and paste those into Illustrator. Photoshop is used mainly for raster images, images that are built out of pixels like photos. These two programs do not compete, but compliment each other. Which is better, Photoshop or Illustrator? These eps or ai files are used as support files and should be included when you package your files to upload to your service provider or copy to a jump drive. With the addition of multiple artboards, Illustrator can be used for page layout, but it is best to leave page layout to Adobe InDesign.įor print media, Illustrator is used to create logos and other vector files that are saved as eps or ai files and placed into InDesign as part of a flyer or business stationery. Illustrator is widely used to produce vector format files, but Illustrator can also produce raster images using blends and the mesh tool. What is the main purpose of Adobe Illustrator? The latest version, Adobe Illustrator CC, includes support for touch screens and other updates for the graphic and web design community. Since that time, there have been significant updates to the program. Adobe Illustrator has been around since 1995 (1997 was when it first shipped).
